What it does
Make is a visual-first automation platform where the whole scenario lives on one canvas and pricing is now built around credits. It works best once simple trigger-action recipes stop being enough and you need branching, routing, Grid-level visibility, or AI agents connected to the rest of the workflow. Teams usually choose it when they want to automate real work without losing sight of how the process runs.
Plans
Free - 1,000 credits per month with no time limit
Core starts at $9/month for 10k credits; Pro starts at $16/month
Access
The free plan now has no time limit and includes 1,000 credits per month. After that the logic is credit-based: Core starts at 10k credits for $9/month, Pro starts at the same 10k credits for $16/month, and you scale the volume based on actual usage.
Screenshots
Usage examples
Processing orders from multiple channels
Orders from Shopify, WooCommerce, and email land in one scenario. From there, Make routes them by rules: some go to a manager, some move straight to processing, and the logic stays visible on one canvas.
DocumentationAutomated report in Google Sheets
Once a day, a scenario pulls metrics from analytics, ad platforms, and the CRM, combines them, and updates a shared report. That's a classic Make job: remove manual reporting work without building a full data stack.
DocumentationApplication scenarios
Scenario: a team accumulates enough connected automations that simple linear recipes become hard to maintain. Make helps because its canvas makes branches, failures, and weak spots easier to see.
Scenario: an external API fails from time to time, but the workflow still needs to keep moving. In Make, you can add retries, fallback branches, or a Slack alert so the team notices issues early.
